When a visitor enters an SSL-protected area of your website, your certificate automatically creates an encrypted connection with their browser. A padlock icon and “HTTPS” prefix appear in their browser bar to indicate that it is safe to submit personal information. If a site is protected with a high-assurance EV certificate, their status bar will also turn green. This serves as a constant reminder that the site is protected by a trusted security solution. Remember, most users know to look for a site seal, so having one is very important if you intend to do business online.